If you’re shopping for a new or pre-owned vehicle today, you have no shortage of options. Manufacturers have slashed their prices, are offering numerous incentives and dealerships in danger of closing their doors are practically giving away their stock. All of that said, you’ll still need to take care when choosing your next auto purchase. While you might be able to waltz into any dealership and pick up a new car for a song, you’ll still be spending several years with that vehicle, so you need to make sure that you choose the right option.
Of course, you can choose from domestic automakers, as well as Euro options and quite a wide range of Asian imports for your needs. However, if you do any research at all in the industry, you will discover that not only is Honda one of the most popular options for first time car buyers, but they also have one of the highest percentages of any automaker in repeat customers. This might just raise the question of why the company is so popular. Here are just a few of those reasons.
Forward Thinking – While quite a few automakers seem to be attempting to reinvent the wheel, Honda takes their research and development quite seriously. Consider the redesigned Insight, which is one of the most popular hybrid models on the market. Alternatively, take a look at their fuel cell vehicle, the FCX Clarity, which will debut in a short while. You’ll also find that both the Accord and the civic are available in a hybrid format, and the Civic GX runs on natural gas. This company takes the future seriously and is engineering tomorrow’s solutions, today.
Quality – Take a seat in any domestic automobile and you’ll be surrounded by flimsy plastic, cheep veneers and paltry accoutrements. However, take a seat in a Honda and you’re surrounded by much higher quality materials. In addition, you’ll find that Honda takes driver and passenger comfort quite seriously and puts an immense amount of effort into their seating options. Honda also goes the extra mile under the hood, where it really counts. Pop the hood on any domestic (and most imports) and you’ll find yesterday’s technology, but perhaps a bit prettier. If you lift the hood on a Honda, you’ll find future engineering, such as their vaunted V-Tec system. Another example of this quality engineering can be found in Honda’s CVT (constant velocity transmission), which can be found on their hybrids.
Resale Value – If you’ve ever sold a car, you probably know quite well the amazing disparity between what you paid for that car and what you’re able to get on the open market. However, Honda vehicles are renowned for holding their value on the market. This means that owning a Honda is an investment that will pay off both during ownership and if you ever decide to part with that car, truck or SUV. This adds tremendous appeal to the prospect of owning a Honda.
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